Norda™️ has made high performance and sustainability its founding pillars. norda™️ firmly believes that these two goals are not only compatible, but essential to redefining the world of trail-running. Its commitment to these values is the key to its success, and it all starts with its use of innovative materials.
Material Innovation: Bio-based Dyneema® Fiber
When it comes to cutting-edge materials, bio-based Dyneema® fiber stands out as the strongest and lightest in the world. This revolutionary fiber is the foundation on which the norda™️ 001 upper rests. Why is this so important? Because every runner's performance depends on the quality of their shoe.
But norda™️'s commitment doesn't stop there. Bio-based Dyneema® fiber is also a sustainable choice, certified by BlueSign®, which means it meets the most stringent environmental and health standards. By using a mass balance approach, norda™️ ensures that its carbon footprint remains minimal. 75% of the energy used to manufacture Dyneema® fiber comes from renewable sources, helping to save CO2 emissions equivalent to 13,000 vehicles. By choosing the norda™️ 001, you choose performance without compromising our planet.
Ultimate Performance: The Vibram® Collaboration
In February 2020, norda™️ began an epic collaboration with Vibram®, the world-renowned sole manufacturer. Its goal was clear: to create the ultimate high-performance trail-running platform.
The result of this collaboration is the norda™️ x Vibram® Formation sole, inspired by the Canadian Shield, one of the world's most rugged rock formations. norda™️ has incorporated the topography of the island of Montreal and its surroundings into its design, offering exceptional fore-aft and lateral grip. Vibram® Litebase® technology guarantees a 30% reduction in total sole weight, enabling norda™️ runners to go faster and further. Vibram® Mega Grip® rubber ensures unrivalled durability and traction, whatever the conditions.
The midsole of the norda™️ 001 is designed with Vibram® SLE, offering exceptional cushioning and uncompromising durability. This shoe is truly designed for runners who push their limits.
Uncompromising: An Unwavering Commitment
Norda™️ is determined to push the boundaries of performance and sustainability. Its mission, from the very beginning, has been to help every runner enjoy every run, while protecting the natural world that norda™️ cherishes. norda™️ never compromises on these values.
